Livestreaming as Content Marketing: Quantity vs. Quality

It got me thinking about live-streaming as content marketing. There seem to be two schools of thought on branded content marketing: produce a lot of content, quickly (quantity over quality), versus investing in an engaging set up and high quality, long form content to a targeted audience (quality over quantity). 

Running on the Road

I love to travel.  Even when traveling for business to a place that may not be considered a top tourist destination, I have a passion for discovering new places.  However, when traveling for business, it’s not always easy to get out and sightsee when you’re stuck inside another hotel ballroom or generic office.  It’s also difficult to find time to exercise, which is one of my top stress-relieving activities.