Hi. I’m Jessica, a new Event Project Manager here at Evia. I have an educational and professional background in the events industry, but the tech scene is new to me.
There exists a pervasive myth that if you live stream an event, people will choose to not attend it in person. I don’t know where or how this started, but I hear it all the time from planners and event owners.
I’m here to challenge this perception.
In honor of Dr. Martin Luther King Jr, Earth Corps dedicated a Day of Service to give back to one of our local forests. When our UNITE volunteer group signed up for the event, we didn’t know what exactly to expect, other than we were going to be outside and probably getting dirty. More importantly, we knew that we would be making a difference.
A few weeks ago, I had the honor to be named a Top Family-Owned Business Leader in Washington State by the Puget Sound Business Journal. As part of the awards ceremony, I spoke on a panel with the three other winners (an interesting note: I was the only woman) about the joys and struggles of being in the family business.
In case you haven’t heard, Seattle and the Pacific Northwest are about to be hit with an epic snowstorm. Right now, I’m safely working from home, watching the snow start to fall. And at Evia this week, we’ve been a little busier than normal as we receive some late requests to add live streaming to some local events.
While at MPI WEC18 last summer, I attended Antoine Dupont's session on Video Marketing. I figured I might learn a thing or two about marketing videos that I could pass along to my clients. Boy, was I wrong! Instead of learning "a thing or two," I received a wealth of information not only on the importance of video in your marketing strategy, but I also learned a concrete, proven formula to optimize your marketing strategy. I thought to myself, "All event organizers and event marketers should be doing this."
On October 31st, a team from Evia volunteered time to help at Redeeming Soles, whose mission and vision is “to empower those in need through the provision of footwear” and that “all men, women and children in the community have the necessary footwear to be able to participate in daily life.”
Oh, the dreaded phone interview. Why is it so hard to convey who we are over the phone to a stranger? For me, it’s simple – if I can’t see your body language and reactions to what I am saying, I have no idea if I am on the right track. No way to gauge how I am doing………it can be complete torture!